City Garage
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- Aug 6, 2018
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The new report is out. You can see it here
The opening remarks regarding Norton are below and are blase
The Norton Motorcycle Co Limited, UK) During the financial year 2022-23, The Norton Motorcycle Co. Limited (UK) (Norton) has started handing over the bikes to the customers from the new state-of-the-art facility established in Solihull, United Kingdom. Norton has launched new 'Commando 961 Sports' bike with completely redesigned components. A clear distribution strategy has been established with plans to have a mix of sales direct to customer and through dealers. It has already set up few dealers in United Kingdom and has formed or firmed up its product plan with a series of new products to be launched in coming years catering to various markets and segments in the premium motorcycle market. Norton will continue to focus on improving the quality standards and supply chain as it steps ups the production volumes and for the new products in the coming years as part of its journey of relaunching this iconic brand to its rightful place at the global level.
They don't say anything else. Most likely because there isn't anything positive to say, and they are losing a ton of money.
The most positive from the report "formed or firmed up its product plan with a series of new products to be launched in coming years catering to various markets and segments in the premium motorcycle market."
And remember, anything above the 350cc market is "premium" to them
The opening remarks regarding Norton are below and are blase
The Norton Motorcycle Co Limited, UK) During the financial year 2022-23, The Norton Motorcycle Co. Limited (UK) (Norton) has started handing over the bikes to the customers from the new state-of-the-art facility established in Solihull, United Kingdom. Norton has launched new 'Commando 961 Sports' bike with completely redesigned components. A clear distribution strategy has been established with plans to have a mix of sales direct to customer and through dealers. It has already set up few dealers in United Kingdom and has formed or firmed up its product plan with a series of new products to be launched in coming years catering to various markets and segments in the premium motorcycle market. Norton will continue to focus on improving the quality standards and supply chain as it steps ups the production volumes and for the new products in the coming years as part of its journey of relaunching this iconic brand to its rightful place at the global level.
They don't say anything else. Most likely because there isn't anything positive to say, and they are losing a ton of money.
The most positive from the report "formed or firmed up its product plan with a series of new products to be launched in coming years catering to various markets and segments in the premium motorcycle market."
And remember, anything above the 350cc market is "premium" to them