TVS

Thoughts on this new purchase of Norton ?

Can't be any worst than it is now and who knows could be a good thing, only time will tell, they must have a plan to put up the money.

Ashley

Almost certainly the best way of ensuring that Norton motorcycles are produced going forwards. And in volume too.

Whether or not that turns out to be a good thing: further developed 961 range, proper production of 1200 and 650 ranges, etc...

Or a bad thing: 18 million Norton badged mopeds and sub 310cc motorcycles flooding the market and destroying ‘our’ brand... remains to be seen...

TVS had better go on a few Brand management courses soon or they will be flushing £16M+ down the drain.

In saying that they really just need to not do what Garner did for a better result.