- Aug 25, 2009
Or a game farm on another continent."... assuming they have no Astons and ambitions of TT glory.
It's certainly possible to find buyers for 25K provided that the exclusivity, quality, reliability, and dealer support are there. However, using the 961 mill is probably not likely. The new startup would have to find suppliers, pay high prices to procure parts for low production levels, etc...I was taking a beer in the man cave earlier and polishing the bikes with a bit of muc off polish. I came to the conclusion that the 961 or rather what may come after it such as a "999 or 1200 Commando" will never be a volume bike made in the UK. But if the company goes into liquidation and someobody bids for whatever IP there is and decided to make small numbers and I really do mean small numbers from a small facility (not Donnington Hall), what would they sell for. Companies like Matisse sell their bikes for £17K+ I think and there really isn't much to them.
The quality of most parts on my 961 I think are very good, what if someone stuck to pretty much the same build quality, albeit improved on one or two things, maybe Al tank from the getgo, what would some folk pay for a british commando? unlikely they would achieve brough superior prices but would there be an appetite for something retailing around £25K and would a small concern make a living from that, assuming they have no Astons and ambitions of TT glory.
Working like Bimota would probably be better.
1. Buy someone else's motor (already tried, proven, and assembled) with Norton badging
2. Build the frame/swingarm, but buy premium rolling components - Forks, calipers, rotors, wheels, etc.
3. Design swoopy, stylish body work like the 961's
Kind of like the Morgan company.
Once the company is on it's feet and in the black, they can start to design their own engines.
Of course by that time the enviro-nazis will have banned ICE motorcycles and forced everyone onto electrics.